
What AquaYard can do for you...
The most important aspect about starting a landscaping business is to understand how to manage a business. In fact, it is more important that you understand how to manage your finances than it is to understand how to install a water garden. Regardless of how well you can install a garden pond, you will continue to lose money if you cannot implement proper business practices to ensure a profit margin.
Through suppliers such as Algreen Products, strategic partnerships with manufacturers such as Shirlon Plastics, and through the establishment of lasting relationships with landscaping companies, AquaYard has extensive expertise in starting up businesses in the manufacturing, consulting, and service sectors. We can teach you how to make your landscaping business profitable!
When you are starting the landscaping business, you should begin by acquiring all the knowledge that you can about landscaping and water gardening. Begin by purchasing gardening, landscaping, and water gardening books. Attend trade shows in your local area to investigate what services other landscaping companies are providing, and what they are doing to attract clients.
The next step in the formation of your company is to create a business plan and identify a market for your company. A business plan is a written description of your business’ future that describes the business concept, the marketplace (where you describe and analyze who your customers are and what makes them purchase from you), and the financial section (which contains your income and cash flow statements, balance sheets, etc.). Breaking these three major sections down even further, a business plan consists of several key components:
- Executive summary, introduction, and list of team members
- Business description
- Business Summary and History
- Industry Overview
- Desired position in the Industry
- Competitive Analysis
- Marketing Plan
- What is your target market?
- Service and products offered
- Pricing Strategy
- Sales and distribution plan
- Advertising and Marketing plan
- Operations and management plan
- Day-to-day management plan
- Finance- how viable is your business financially?
- Income Statements
- Cash Flow Statements
- Balance Sheets
[ See sample business plan for a landscaping business ]
The business concept, or role, describes the unique service or item that you will be able to provide to your clients, that will distinguish yourself form other businesses of your type. For instance, there are several types of work that your new landscaping business can target:
- Residential clean-up jobs - These are one-time cleanup jobs to cleanup overgrown landscapes. These jobs are had work, but can be quite profitable.
- Residential landscapes - These are the most common types of landscape jobs for start-up companies.
- Commercial landscapes - The acquisition of commercial work can require expensive advertising in local business magazines or upscale monthly magazines.
- Water Garden Installations - The addition of a water garden can be the deciding factor that may win you many landscaping contracts. Alternatively, companies have also been formed that specialize in garden pond installations.
- Commercial interiorscapes - An interiorscaping business may require the least capital to startup, however, interiorscaping requires a thorough understanding of plants because indoor plants are more difficult to maintain than outdoor plants. Furthermore, acquiring commercial jobs may require extensive advertising.
To help you with your new landscaping budiness, AquaYard can help you get client referrals. We have extensive marketing experience and can help you to expand your own client base. We can teach you how to target new clients through:
- Door-to-door advertising
- Word-of-mouth
- Flyer distributions
- Advertisements through the local media
- Providing you with a high-quality website and e-mail contact.
AquaYard will also provide you with materials so that you can practice landscaping your own backyard.
Call AquaYard today and start working for yourself!
For more information about potential business opportunities, please call us at 1-866-4POND11, or e-mail info@aquayard.com.
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